The media sector has experienced far-reaching changes in recent years as a result of both structural trends and the impact of the economic downturn.
Media is moving further towards digital formats, creating new opportunities for both business and consumer audiences. At the same time, the economic climate has meant that marketing spend has adopted an increasingly rigorous, ‘bang for buck’ approach.
Ownership of proprietary content has become a key determinant of commercial success, as access to commoditised content has become faster and cheaper with the internet.
These factors are contributing to an evolving media landscape, and M&A as well as capital markets activity looks set to accelerate once economic conditions improve.
As a leading European media team, we maintain relationships with many of the major corporates and investors in the sector. In addition, our experience of the wider e-Commerce & Internet sector is particularly valuable as the digitalisation of the media sector becomes more pervasive.
Amongst the most active advisors in the sector, since 2005 Altium has advised on 25 transactions across Europe.