Altium acted as exclusive financial adviser to the shareholders of admazing AG
- admazing is a Switzerland-based online advertising company serving advertisers, agencies and publishers for online display and performance campaigns. admazing is the number two among the Swiss online advertising agents.
- The offering covers three main segments: display advertising including video and mobile campaigns, performance marketing with the proprietary performance network adfinity, and the service offering adservices for an efficient outsourcing of traffic and campaign management.
- admazing is known as a technology leader with in-house developed applications such as the reporting and controlling tool AdCockpit
- DQ&A is a Netherlands-based digital marketing company with offices around the world and focuses on display engine marketing with high quality campaign management and technology solutions
- The acquisition of a majority stake in admazing, previously held by the founders, by DQ&A was completed in December 2010 / January 2011
- Altium acted as exclusive financial adviser to the founders of admazing on all aspects of the transaction, including preparing the company documentation, leading the due diligence process and transaction negotiations.
- This deal emphasizes Altium’s expertise in the eCommerce/internet sector. In the last three years, Altium has completed over 27 transactions in this field.
For further information on this transaction please contact Thomas Egli, Daniel Fritz or Mario Schlup.
<< Click here for further Case Studies